如何提高酒店家具厂家核心竞争力-佛山岚慧家具

近年来，由于我国经济的快速发展，一二线城市的商业和酒店家具定制产业也进入了蓬勃发展的时期，对办公家具和酒店家具的需求也呈现爆炸式增长。这类家具与民用家具的不同之处在于，顾客强调产品的设计，风格是否与项目理念相适应，别注重产品的个性化。为了抢占这一细分市场，高端酒店家具已成为许多家庭企业市场创新的重点，强调自主创新设计和服务导向。

In recent years, due to the rapid development of China's economy, the commercial and hotel furniture customization industries in first and second tier cities have also entered a period of vigorous development, and the demand for office furniture and hotel furniture has also shown explosive growth. The difference between this type of furniture and civilian furniture is that customers emphasize whether the product design and style are compatible with the project concept, rather than focusing on product personalization. In order to seize this niche market, high-end hotel furniture has become a key focus of innovation for many home enterprise markets, emphasizing independent innovation design and service orientation.

很多小企业依靠许材料加工和样品加工，虽然好时在20世纪90年代的市场上可以得到很多订单，但2000年后，酒店餐厅家具在激烈的市场竞争中，往往没有自己的核心竞争力，一旦市场低迷或有更强的竞争对手，就无法应对并终被淘汰，仅仅依靠低成本优势与他人竞争，是无法在这个市场上长期生存的。酒店家具市场大，酒店大厅沙发却不易做好。

Many small businesses rely on material processing and sample processing. Although Hershey was able to obtain many orders in the market in the 1990s, after 2000, hotel and restaurant furniture often lacked their core competitiveness in the fierce market competition. Once the market was sluggish or there were stronger competitors, they could not cope and ultimately be eliminated. Relying solely on low-cost advantages to compete with others would not be able to survive in this market for a long time. The hotel furniture market is large, but the sofa in the hotel lobby is not easy to make.

由于用户需求的个性化和比较的精细化，没有相应的系统对接，企业很难满足客户的需求。据了解，定制家具产品对技术能力、性能要求都比较高，做好设计是基础。依托强大的设计团队，酒店餐厅桌椅设计导向，参与生产控制和销售控制，在预先充分了解客户需求的基础上，以产品服务的点指导客户的需求，提升高档酒店家具的档次，超越客户原有的需求标准。后，销售产品的市场已经转变为销售设计和服务的市场。

Due to the personalization and refinement of user needs, without corresponding system integration, it is difficult for enterprises to meet customer needs. It is understood that customized furniture products require high technical capabilities and performance requirements, and good design is the foundation. Relying on a strong design team, the hotel restaurant tables and chairs are designed with a focus on production control and sales control. Based on a thorough understanding of customer needs in advance, we guide customer needs through product service, improve the grade of high-end hotel furniture, and exceed customer original demand standards. Afterwards, the market for selling products has transformed into a market for selling design and services.