电动餐桌企业全面打造产品满足消费者开创新类

电动餐桌企业想要打破界限，创新营销，创新出力量，创新出生命力。创新营销，就是“跳出行业看行业、跳出产品看产品”，要整合不同行业、不同领域的思想、观念、手段、方法来突破自己，找到机会。通过对产品作适当改动，使之产生新用途、新情境、新目标市场，打破旧序，开创新类别，重组市场。

Electric dining table companies want to break boundaries, innovate marketing, innovate strength, and innovate vitality. Innovative marketing refers to "stepping out of the industry to see the industry, stepping out of the product to see the product". It is necessary to integrate ideas, concepts, means, and methods from different industries and fields to break through oneself and find opportunities. By making appropriate modifications to the product to generate new uses, new scenarios, and new target markets, breaking the old order, opening up new categories, and restructuring the market.

电动餐桌创新营销的结果，不是用同样的电动餐桌产品去血拼，而是以电动餐桌新产品或新服务的不同去替代!用全新品类的产品或新的方式满足消费者需求。

The result of innovative marketing for electric dining tables is not to compete with the same electric dining table products, but to replace them with new electric dining table products or services! Satisfy consumer needs with new categories of products or new ways.

传统营销思维的注意力往往在原有市场中，在市场细分、目标市场锁定和市场定位后，运用4P营销组合制定营销战略，然后只顾着销售自己的产品。但是，这时候的企业恰恰容易忘记营销的根本，对消费者需求的研究，以及如何满足需求。

The focus of traditional marketing thinking often lies in the original market, after market segmentation, target market locking, and market positioning, using a 4P marketing combination to develop marketing strategies, and then focusing solely on selling one's own products. However, at this time, companies are prone to forgetting the fundamental principles of marketing, the research on consumer needs, and how to meet them.

运用传统营销思维的企业很容易忽视这一点，他们只是改进产品和服务，想着比竞争对手更好，给顾客提供更好的质量、更多的价值，而不是改变其本质。在一个已经挤满了竞争对手的同质化市场，这种努力胜算无几。

Enterprises that use traditional marketing thinking can easily overlook this point. They only improve their products and services, hoping to be better than their competitors and provide customers with better quality and more value, rather than changing their essence. In a homogeneous market already crowded with competitors, this effort has little chance of winning.

总而言之，在产品同质化严重的电动餐桌市场上，电动餐桌企业想要打破这种局面，就必须走出自己的0色道路，创新营销模式，整合不同行业、不同领域的思想、观念、手段、方法，找到机会，才能在市场争夺战中有几分胜算。

In summary, in the electric dining table market where product homogenization is severe, if electric dining table enterprises want to break this situation, they must walk out of their own zero color path, innovate marketing models, integrate ideas, concepts, methods, and opportunities from different industries and fields, in order to have a certain chance of winning in the market competition.